The Behaviour and Attitudes survey, conducted on behalf of the Licensed Vintners Association (LVA), has revealed that the average pub goer in Dublin spends close to €100 on a night out.
According to the survey which was conducted amongst 500 Dubliners, a night out could result in €81 out of your pocket, with unsurprisingly alcohol making up the majority of the spend.
Other expenditure included, food (23%), taxis (13%), nightclub entry and for families – a babysitter (7%).
Six out of ten of people surveyed remarked that being on social media in a pub was highly anti-social, but 60% noted that good wi-fi was important.
The Chief Executive of the LVA Donall O’Keeffe, said that while the vast majority of people came to pubs to meet up with their friends, sport on television, played a part too – though controversial.
Close to one in five people said that a TV should never be on in a pub, though when it came to sport 47% of men believe that it should be switched on for a sporting event, with only 29% of women agreeing.
When asked what companies could do to attract more customers, respondents said they should increase drink and food promotions, improve the food offering, create a decent atmosphere, reduce prices and provide entertainment.
(Image via Wikimedia Commons/psyberartist)